Skiphop
CW: Julia Pignatella
Caring and traveling with a baby requires always being prepared with baby products on-hand, but typical baby bags feature ugly, busy, and clunky patterns and designs.
Skip Hop reminds new parents that baby care doesn’t have to clash with your personal style, and can even be used for activities unrelated to baby.
Let’s remember that while your baby’s throwing a fit, so can you.
SOCIAL
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Skip hop monthly mingles
Becoming a new parent can be an overwhelming life change. Suddenly your world revolves around your baby, but what about you?
Skip Hop aims to tackle this problem head on by hosting Monthly Mingle events in select cities.
Meant to foster community among new parents to pursue new hobbies, or just have a night out.
Email newsletters promote these events, while acting as lower funnel marketing for the product.
